BlackRock targets $500M digital assets revenue by 2030, doubles down on tokenization
BlackRock has announced a strategic roadmap to expand its digital assets business into a $500 million revenue stream by 2030, leveraging its current $110 billion footprint in the sector. CFO Martin Small outlined a three-pillar strategy focused on bridging traditional and decentralized finance, establishing the firm as the primary stablecoin reserve manager, and tokenizing long-term investment products. The firm is actively pursuing the tokenization of iShares ETFs, Treasury funds, and private market vehicles to reach the $2 trillion crypto and digital wallet market. Recent SEC filings indicate plans for tokenized money market funds on Ethereum that support onchain subscriptions and redemptions via stablecoins. By integrating these products into digital wallets, BlackRock aims to transform into a digital-wallet-native asset manager. This shift represents a significant institutional push to capture new investor demographics through blockchain-based distribution. The announcement coincided with record Q2 financial results, including $15.3 trillion in total assets under management, signaling the firm's commitment to scaling its digital infrastructure.
- BlackRock targets $500 million in digital asset revenue by 2030.
- Firm manages $60 billion in Circle stablecoin reserves, representing 25% of the market.
- Two new SEC filings propose tokenized money market funds on Ethereum.
- Total assets under management reached a record $15.3 trillion in Q2.
BlackRock is the world's largest asset manager, providing investment management, risk management, and advisory services to institutional and retail clients. The firm's BUIDL fund serves as its flagship tokenized product, offering investors onchain access to U.S. Treasury yields and cash equivalents.