#MoonPay
5 articles tagged #MoonPay — curated RWA tokenization coverage.
6.5
U.S. Treasuries
sahmcapital.com·Jul 6
How Scrypt’s On-Chain Treasury Move With BENJI Has Changed Franklin Resources’ (BEN) Investment Story
Franklin Resources is leveraging its BENJI on-chain money fund to modernize its investment narrative amidst ongoing fee pressure and market volatility. The recent integration with Scrypt Swiss AG serves as a strategic move to bolster the firm's blockchain credentials and expand the utility of its tokenized products. This initiative is further supported by a June 2026 partnership with MoonPay, which aims to broaden distribution channels for the BENJI fund. While these developments highlight Franklin's commitment to digital asset innovation, analysts remain divided on whether these efforts will generate significant revenue in the near term. Current financial projections for 2029 estimate revenues of $8.7 billion, though optimistic scenarios suggest potential for $9.3 billion if tokenization efforts scale effectively. The core challenge for Franklin Resources remains balancing the uncertain economic payoff of these digital initiatives against the structural decline in traditional management fees. Ultimately, the success of the BENJI ecosystem will depend on its ability to transition from a technological experiment into a high-margin revenue driver for the firm.
8.0
U.S. Treasuries
Franklin Templeton links on-chain fund BENJI with MoonPay for institutional liquidity hub
Franklin Templeton has integrated its on-chain U.S. Treasury money market fund, BENJI (FOBXX), with MoonPay Trade’s single API to enhance institutional liquidity. This partnership allows institutional investors to swap BENJI tokens directly for USDC and USDT, effectively removing the need for multiple intermediaries. By streamlining the conversion process, the integration creates a robust liquidity hub that supports various DeFi activities, including treasury management, collateralized lending, and portfolio rebalancing. This development marks a significant advancement in bridging traditional asset management with decentralized finance infrastructure. By addressing liquidity fragmentation, the move enables more efficient capital deployment for institutional participants within the on-chain ecosystem. As tokenized real-world assets continue to gain traction, such infrastructure improvements are critical for reducing operational complexity. Ultimately, this collaboration signals a growing convergence between traditional finance and DeFi, potentially accelerating institutional adoption of on-chain financial products.
8.0
U.S. Treasuries
Franklin Templeton and MoonPay Partner to Expand Institutional Access to Tokenized Money Market Funds
Franklin Templeton has entered a strategic partnership with MoonPay to enhance institutional and individual access to the Franklin OnChain U.S. Government Money Fund (FOBXX). By integrating MoonPay’s fiat-to-crypto on-ramp infrastructure, the collaboration simplifies the process for users to invest in the fund, which operates on the Stellar and Polygon blockchains. This initiative marks a significant step in bridging traditional financial products with decentralized finance ecosystems by removing technical barriers for entry. The FOBXX fund, which maintains a stable net asset value of $1 per share, utilizes blockchain technology to manage transactions and ownership records. This partnership underscores the growing trend of major asset managers leveraging fintech providers to increase the liquidity and accessibility of tokenized real-world assets. As institutional interest in on-chain financial instruments rises, such integrations are essential for scaling the adoption of regulated investment vehicles. Ultimately, this move positions Franklin Templeton to capture a broader investor base by streamlining the user experience within the digital asset landscape.
8.0
U.S. Treasuries
Franklin Templeton Partners with MoonPay to Connect BENJI with Stablecoin Markets
Franklin Templeton has partnered with MoonPay to integrate its BENJI tokenized money market fund with MoonPay’s enterprise-focused onchain execution platform, MoonPay Trade. This collaboration enables qualified institutional clients to seamlessly exchange popular stablecoins, specifically USDC and USDT, for exposure to Franklin Templeton’s blockchain-based money market vehicles. By merging the Benji Technology Platform with MoonPay’s unified API, the integration simplifies liquidity operations, collateral management, and portfolio adjustments for corporate users. This development marks a significant step in embedding regulated, tokenized cash-management solutions directly into broader cryptocurrency ecosystems. As Franklin Templeton manages approximately $1.74 trillion in assets, the move highlights the growing institutional demand for efficient, blockchain-native financial instruments. The partnership effectively bridges the gap between cash-equivalent stablecoins and interest-generating fund products, reinforcing BENJI's utility as a compliant treasury tool. Ultimately, this integration demonstrates the ongoing evolution of institutional onchain infrastructure and the increasing adoption of tokenized assets for routine financial operations.
8.0
U.S. Treasuries
Franklin Templeton brings BENJI tokenized fund to MoonPay
Franklin Templeton has integrated its OnChain U.S. Government Money Fund, represented by the BENJI token, onto the MoonPay platform to enhance accessibility for retail investors. This collaboration allows users to purchase the tokenized fund directly using MoonPay’s fiat-to-crypto on-ramp infrastructure, simplifying the investment process for those outside traditional brokerage channels. By leveraging MoonPay’s extensive network, Franklin Templeton aims to bridge the gap between decentralized finance and institutional-grade investment products. The BENJI fund, which operates on the Stellar and Polygon blockchains, remains a pioneer in the tokenized treasury space by offering daily dividends and transparent on-chain record-keeping. This move signifies a growing trend where major asset managers utilize fintech intermediaries to expand the distribution of RWA products to a broader digital asset audience. As institutional players continue to seek efficient ways to reach crypto-native users, such partnerships are becoming essential for scaling the adoption of tokenized securities. Ultimately, this integration underscores the maturation of the RWA market, moving from experimental pilots to integrated, user-friendly financial services.